Evonik is one of the largest manufacturers of specialty-chemicals worldwide. On behalf of Maximum we had the honor to shoot the ‘Human Chemistry’ campaign materials in Germany, China and Singapore. At each location we installed our own studio so that we were able to shoot the employees of Evonik in different postures representing different chemicals. In post-production we isolated the photo’s of the employees and developed the final chemical-connections for the campaign.
Worldwide photography campaign